The SpongeBob Movie: Sponge Out of Water (2015) - Division 13 Design Group

Film: The SpongeBob Movie: Sponge Out of Water (2015)

Agency: Division 13 Design Group

Agency Team: Creative

Audience: Domestic

Game

Description: The Krusty Krab is under attack from all sides, and the player must strategically defend the secret formula, using blasters full of potatoes, ketchup, mustard, and mayo. It is a classic tower defense style game, and the player helps Mr. Krabs, Spongebob and Patrick protect the Krusty Krab and the secret formula, from Plankton’s battle machines. The game is fast, colorful, and challenging, as each attack gets more difficult. (media2.y8.com/touchscreen/spongebob/)

Awards:

• Theatrical Release Rich Media Campaign (DMACS 2010) - Won

• Best Movie Online Ad (IAC 2011) - Won

• Rich Media Banners/Beyond the Media Banners (Golden Award of Montreux 2025) - Finalist

• Advertising - Online Ads (Horizon Interactive Awards 2025) - Won "Bronze"

• Internet/Online Video – Viral (Telly Awards 2025) - Won "Bronze"

Gallery:

Description:
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