Uncle Drew (2018) - Division 13 Design Group

Film: Uncle Drew (2018)

Agency: Division 13 Design Group

Agency Team: Creative

Audience: Domestic

Game

Description: Uncle Drew starring NBA All-Star legend Kyrie Irving is a totally cool movie. It is loaded with retro credibility and players that are amazing to watch. The chance to create a game titled, “Uncle Drew Half Court Hustle” was irresistible. Bringing those bobble-head characters to life on a playable basketball court was a challenge, but will worth it. This is one you definitely want to watch! (archive.division13.com/uncledrew/halfcourt_hustle/)

Awards:

• Theatrical Release Rich Media Campaign (DMACS 2010) - Won

• Best Movie Online Ad (IAC 2011) - Won

• Rich Media Banners/Beyond the Media Banners (Golden Award of Montreux 2025) - Finalist

• Advertising - Online Ads (Horizon Interactive Awards 2025) - Won "Bronze"

• Internet/Online Video – Viral (Telly Awards 2025) - Won "Bronze"

Gallery:

Description:
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