PXL/Queen and Slim (2019): Difference between revisions
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Created page with "{{Project |Film=Queen and Slim (2019) |Agency=PXL |Project Name=#QueenAndSlimReaction Social Review Bot |Agency Core Function=Creative; Social |Audience=Domestic |Content={{Co..." |
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|Asset Description=For Queen & Slim, Universal worked with PXL to use their social bot technology to reply to fans at the screening. Over the three week period, PXL’s Social Review Bot Product garnered 8 million impressions with over 40% of PXL’s video replies being retweeted throughout the campaign. | |Asset Description=For Queen & Slim, Universal worked with PXL to use their social bot technology to reply to fans at the screening. Over the three week period, PXL’s Social Review Bot Product garnered 8 million impressions with over 40% of PXL’s video replies being retweeted throughout the campaign. | ||
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Revision as of 15:41, February 15, 2026
Film: Queen and Slim (2019)
Agency: PXL
Agency Team: Creative, Social
Audience: Domestic
#QueenAndSlimReaction Social Review Bot
Description: For Queen & Slim, Universal worked with PXL to use their social bot technology to reply to fans at the screening. Over the three week period, PXL’s Social Review Bot Product garnered 8 million impressions with over 40% of PXL’s video replies being retweeted throughout the campaign.
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