Difference between revisions of "AvatarLabs/Godzilla (2014)"

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|Film=Godzilla (2014)
 
|Film=Godzilla (2014)
 
|Agency=AvatarLabs
 
|Agency=AvatarLabs
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|Project Name=M.U.T.O. Research Viral Site
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|Project Name=Digital Media Campaign
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|Agency Core Function=Production
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|Agency Core Function=Advertising
 
|Audience=Domestic
 
|Audience=Domestic
 
|Content={{Content
 
|Content={{Content
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|Asset Category=Feature
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|Asset Category=Display
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|Asset ID=898b961f-94b9-4173-85a3-dafb8b1fd2ce
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|Asset ID=8deb7478-8dba-4a1c-a9b3-114461602010
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|Asset Description=Warner Bros. and Legendary Pictures created a digital promotion for the 2014 reboot of Godzilla that involved hacking.
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|Video=https://vimeo.com/98776577
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Targeted to fanboys and meant to generate press, AvatarLabs delivered a wholly original narrative exploring the digital surveillance and cybersecurity that extended the plot and characters of the film into the digital space, and discreetly name-checked Godzilla's biggest reveal-the introduction of an all-new Massive Unidentified Terrestrial Organism, or M.U.T.O.
 
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|Video=https://vimeo.com/105683700
 
 
}}
 
}}
 
}}
 
}}

Revision as of 21:22, October 20, 2021

Film: Godzilla (2014)

Agency: AvatarLabs

Agency Team: Advertising

Audience: Domestic

Digital Media Campaign

Display

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    Video

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